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A New Chapter Part 2: My Journey In The Online World

 It seems like every ten years I get the itch to sell things online.  In 2003 I had big dreams of writing service music, selling the lead sheets, and getting royalties from CCLI.  I put everything together and then ... crickets.  I knew nothing about marketing and promoting, so my efforts fell flat.  But I wouldn't trade that experience for anything.  Now I can tell people that I started a very unsuccessful music label, and ran it into the ground.  I started with nothing, and I have most of it left.

About ten years ago I tried out Clickbank.  Again I put together a music program.  This time it was a six month program for learning the guitar fingerboard, developing speed, and strengthening your ear.  I followed their marketing plan, and managed to sell a few copies.  Still nothing huge to write home about, but I did enjoy the process.  Now I knew a little about marketing, and did slightly better with email lists and such.  Then Clickbank changed their platform, my wife and I bought our first house, and I moved on to other projects.  A few years later we adopted our son and the dream faded away into all the sleepless nights and was replaced by the sweet smell of baby formula.

So what's going on today?  I found Russel Brunson's material online and was struck by what a robust marketing program he has.  I'm learning a ton, and implementing it little by little.  I'm developing my daily content and posting it to Facebook.  I'm finding tools to schedule the posts so I can work more efficiently.  I'm sketching out ideas for my frameworks so I can communicate my concepts effectively.  My head keeps spinning with new ideas and I frantically write them down in my notebook, determined to arrange them into a coherent whole over the next weeks and months.

Who knows how much blood sweat and tears I'll shed in the near future.  Maybe this endeavor will flop and I'll have another learning experience with a fun story.  Or maybe I'll find my marketing stride and distribute my storytelling program across the Church.  Whatever happens I look forward to the ride, and I appreciate all the people who have encouraged me so far.  Thank you.  Until tomorrow ...

P.S. - If you want to help me out, give me a like at Ministry Development.  If I get 25 followers I can get a custom Facebook URL.  WooHoo!

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